Search Engine Optimisation Service Melbourne
Why do SEO?
When customers are looking to buy products or services one place they go are search engines. So it is safe to say that it would probably be a good idea for your business to be well represented there.
SEO stands for “search engine optimisation.” It’s the process of optimising a website and its content to increase its visibility and ranking in search engine results pages (SERPs). The goal is to drive more traffic to a website by making it easier for people to find it through search engines like Google.
It is a well-established fact that individuals seeking to engage with a particular service tend to utilise search engines as a means of conducting research prior to making final decisions. This is due to the fact that users tend to search for a wide range of keywords and phrases when seeking out services such as the one offered by your organisation.
We research keywords for your organisation based on meaning, relevance and deliver quality websites with a focus on usability and context.
Optimally yours,
Xavier Murtagh
Founder/CEO
What is SEO?
Below is a guide of relevant areas that the team at McGregor Murtagh can provide to our clients.
Based on the clients budget both (upfront and ongoing) will depend on the services provided.
Keyword Research & Analysis
The majority of our campaigns begin by conducting a thorough review of the keywords that are currently integrated into your website or potential keywords required. We then proceed to conduct research on trending searches in order to identify relevant keywords that can be incorporated into your website’s content strategy.
Content Analysis
We offer an extensive analysis service that includes a thorough review of your website’s existing copy and content in relation to that of your ranked competitors for specific keywords and phrases.
The aim of this review is to provide relevant and informative copy that effectively addresses the queries of users.
Website Page Structure
Our digital marketing experts specialise in providing comprehensive search engine optimisation services.
We can conduct a thorough review of your website’s structure, including headings, images, accessibility and open graph data. We then make necessary changes as per search engine requirements and best practices.
Meta Data Optimisation
We can review your current meta data for any standout issues like spelling and grammar and further optimise the meta data for specific keywords.
Google Search Console
We can help you setup your Google Search Console to help you understanding how people end up on your site and to what pages they are ending up on.
Referring Domains
We can help customers find your product on the internet by creating advertisements, social media profiles, directory accounts, build content and links on relevant websites.
WHAT PEOPLE ARE SAYING
Client Testimonials
McGregor Murtagh made the entire process of developing my website absolutely stress free. Their knowledge and overall service is exceptional.
Abbie Wilson
National Insurance Brokers
Couldn't recommend their services any higher... McGregor Murtagh is top notch offering solid knowledge, great services, exceptional attitude and professionalism... delivered exactly the results promised and then some A++ experience, highly recommended.
Gerry Cramer
Rise Academy
ClickBank Super Affiliate
Highly Recommended. During this growth spurt, I was seeking only the best to push my business to the limits regarding developing a full marketing strategy, consult, advisory, implementation, guidance and to be there for the entire road trip. Xavier seriously knows his stuff, he is also truly professional, understanding, skilled, experienced and knowledgeable.
Steve Hutson
Hutoson Group
McGregor Murtagh provide a great experience and are experts in the field of digital marketing.
Highly recommend their services.
Matt Fox
Bodyweight Built
Very grateful to Xavier for his help in getting our digital marketing optimised! So many excellent ideas and so much enthusiasm for his work. Looking forward to working on some more exciting projects this year!
Dr Trung Quach
Westside Renal
We appointed Xavier from McGregor Murtagh to fix our websites search issues. Previously we ranked on page two for our area and with Xavier's help we now rank on page 1 for more than 40 different searches. His program works and we are happy with this achievement. They have also helped us with targeted Facebook marketing, which has worked well. I would not hesitate to recommend Xavier and his team.
Grace Sia
Sia Medical Centres
McGregor Murtagh have been fantastic to work with in professionally developing my website and providing an array of really useful digital marketing strategies to launch my business! I highly recommend their services.
Dan Van
Deeper Potential Coaching
Just as doctors work best in a “multi-disciplinary team”, McGregor Murtagh provides a unique end-to-end marketing service – with journalism, hospital experience and formidable SEO all part of their marketing matrix. With endless energy and dedication they provide a range of valuable and affordable offerings for new and established doctors.
Dr Jeremy Russell
Victoria Neurosurgery
I needed a way to connect with my clients simply and easily. McGregor Murtagh’s offering was life-changing for me and it has provided huge peace of mind that I can continue business as usual in these very trying times when we need to connect with our clients the most.
Mr Tony Kelly
Tony Kelly Lawyer and Estate Planner